Webinar software comparison

Goldcast vs LiveStorm vs Hubilo: An In-Depth Comparison

In today’s digital landscape, webinars and virtual events have become a cornerstone for businesses and educators. Goldcast, LiveStorm, and Hubilo are among the leading options. This detailed comparison will focus on their strengths and potential weaknesses. By the end, you’ll understand why Hubilo might be the all-in-one solution you’ve been searching for.
The go-to webinar platform of leading enterprise teams

LiveStorm vs Goldcast vs Hubilo: No BS Comparison

Email Builder
(Robust with features like drag-and-drop and deep customization)
Branded Landing Pages
(Limited Features)
(No-code customization)
Green Room / Backstage
Lead Scoring
(no weighted scoring)
 (Assign points based on attendee activities and integrate with CRM tools)
AI-Driven Content Repurposing
(Snackable Content Hub)
Simulive / Pre-Recorded Broadcast
CRM & Marketing Automation Integrations
(No Mailchimp and MS Dynamics)
(No Mailchimp, Eloqua)
(Salesforce, HubSpot, Marketo, Microsoft Dynamics, and more.)
Engagement Tools (Polls, Quizzes, etc.)
(No reactions, mentions etc)
(Missing features like interactive video, GIF Generator, mentions, etc.)
(Robust + 3rd-party integrations)
CPE
Analytics & Reports
(Pre-event tracking, people analytics, dashboard filter)
 (Detailed engagement metrics)
1-Click Login Links
24/7 Dedicated Support
Third-Party Engagement Apps
 (Drift, Drimify, Engamio etc)
(Visme, Beekast, Interprefy, etc.)
(Kahoot, Slido, Interprefy, etc.)
Conversion Prompts
(create actionable CTAs called conversion prompts that lead to immediate action)
Account Intelligence Dashboard
(gain insights into the leading accounts for better conversations and more conversions)
In-webinar Branding
Last Update: 14 Jan, 2025 | 12:25 GMT
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Category-Based Feature Comparison Section

1. Pre-Event Engagement

Livestorm stands out for its streamlined email tools and customizable reminders. It enables users to schedule and automate email notifications while tailoring their content for better engagement. 

Webex provides basic pre-event features such as email reminders and a straightforward registration process but lacks the depth of personalization found in Livestorm. 

Hubilo, on the other hand, offers a more comprehensive pre-event experience. It supports calendar integrations, networking lounges for Virtual Events, and extensive options for providing detailed event and speaker information, ensuring attendees are fully prepared and engaged even before the event begins.

Customization & Branding

Livestorm provides basic branding options, such as editable email templates and landing pages, but does not support full white-labeling, limiting its ability to provide a completely branded experience. 

Webex offers minimal customization and lacks significant branding flexibility, relying instead on pre-defined templates. 

Hubilo excels in white-labeling, allowing users to customize every aspect of their event, from landing pages with unique URLs to fully branded event interfaces. Organizations can create a seamless, branded experience across all touchpoints, from emails to live event platforms, ensuring consistent representation of their identity.

Speaker & Host Experience

Livestorm provides essential tools for speakers, including a green room for preparation and multi-camera support during live sessions. It facilitates a seamless experience for hosts, allowing them to engage with attendees effectively. 

Webex includes basic speaker support with features like AV testing and screen sharing but lacks a dedicated green room. However, it has a feature called Practice Sessions for hosts which they can use to prepare for the webinar or a virtual event.

Hubilo excels in supporting speakers and hosts, offering a full suite of tools, including green rooms, simulive (pre-recorded session playback), and enhanced interaction options. This makes it an ideal choice for larger events requiring polished presentations.

Attendee Engagement

Livestorm shines with features like call-to-action (CTA) buttons, live answer notifications, and emoji reactions, which help keep attendees engaged throughout the session. 

Webex relies on its integration with Slido for engagement tools, including polls, Q&A, and basic chat features. However, it does not provide CTA buttons or advanced interaction tools. 

Hubilo provides the most comprehensive engagement suite, featuring live polls, Q&A, networking lounges for Virtual Events, and in-depth attendee interaction tracking. This makes it highly effective for creating interactive and memorable event experiences.

Analytics & Reporting

Livestorm offers solid engagement tracking and in-depth reports including basic information like registration details and attendance metrics. It also provides technical information like traffic sources, browsers, operating systems etc. Hence, it’s suitable for any type of event, big or small, that requires a lot of insights.

Webex provides event reports with engagement and registration metrics but does not provide in-depth information about the technical data. 

Hubilo stands out with its robust analytics dashboard, offering features such as UTM tracking, lead scoring, and registration source tracking. These tools empower organizers to measure event success and gain actionable insights for future improvements.

Integrations & Automation

Livestorm integrates well with marketing and sales tools like HubSpot and Intercom, offering a public API for developers to customize workflows. 

Webex boasts a broad app marketplace but focuses more on general-purpose integrations like Microsoft Office and Google Workspace rather than marketing automation. 

Hubilo supports an extensive range of CRM and marketing automation platform (MAP) integrations, including Salesforce and Marketo, making it a powerhouse for organizations seeking seamless data flow and advanced automation.

Customer Support Comparison

Livestorm offers 24/5 customer support through its help center and community resources, ensuring timely assistance for most users. 

Webex relies heavily on documentation and forums, with limited live support options. 

Hubilo provides 24/7 customer support and dedicated event success managers for enterprise users, making it the most reliable choice for organizations hosting critical events.

Pricing Comparison

Livestorm’s free plan includes features like virtual backgrounds, on-demand webinars, and webinar automation, making it ideal for small-scale events. Its Pro Plan costs $79/month and bundles all functionalities, while the Enterprise Plan is tailored for large-scale events, supporting up to 3,000 attendees. 

Webex offers a free plan for meetings up to 50 minutes long, with premium plans starting at $144/user/year and scaling to $270/user/year for business features. 

Hubilo provides a free trial and a Webinar Plus Plan for $800/month, covering comprehensive event features. Hubilo’s Enterprise Plan is customizable for larger organizations and supports unlimited live attendees, providing premium support and advanced tools. Hubilo’s pricing reflects its superior capabilities as a premium, engagement-first platform. Its Webinar Plus Plan at $800/month isn’t just a package of features; it’s an investment in comprehensive, scalable event technology designed to deliver unmatched audience interactivity, dynamic branding, and rich, actionable analytics. For larger enterprises, Hubilo’s customizable plans go beyond attendee limits, offering unlimited live participants, premium 24/7 support, and seamless integrations that adapt to your evolving business needs.

Experience the Difference with Hubilo

Hubilo stands out as the most comprehensive platform for hosting virtual and hybrid events. With our advanced customization features, white-labeling capabilities, and attendee engagement tools, we provide a seamless and immersive experience for both organizers and participants. 

Whether you need powerful analytics, integrations with CRM and MAP platforms, or a fully branded event interface, Hubilo delivers it all in one platform. 

Maximize Webinar ROI With Hubilo

Pre-Event Engagement

Goldcast

Goldcast boosts pre-event engagement by emailing detailed event information. This includes speaker bios, session details, and one-click login links. Although it doesn’t allow direct messaging between attendees and hosts, Goldcast ensures participants receive email reminders one hour before the event. This way attendees are informed and ready to join without extra steps.

LiveStorm

LiveStorm offers strong pre-event engagement through comprehensive communication tools. You can send event details, speaker information, and session specifics via email. Additionally, LiveStorm supports calendar integrations with CTAs, allowing attendees to add events to their calendars easily. However, like Goldcast, it doesn’t provide direct messaging between attendees and hosts. LiveStorm also offers a free trial, letting you explore its features before committing.

Hubilo

Hubilo's integrated email builder is one of its main strengths. You can craft branded invitations, reminders, and follow-up campaigns. In addition, custom landing pages that match your email designs ensure a seamless experience from registration to participation. Hubilo’s robust pre-event engagement features can significantly enhance turnout, if you’ve struggled with no-shows or low attendance.

Customization & Branding

Goldcast

Goldcast comes with extensive customization and branding options. Fully branded landing pages with custom themes, fonts, and colors are its key strengths. The platform provides a consistent and professional look with unified branding across event landing pages and emails. Additionally, Goldcast supports the integration of custom logos and banners.

LiveStorm

LiveStorm provides solid customization options like multiple pre-built themes and the ability to customize fonts and colors. However, it lacks some advanced branding features such as unified branding across emails and landing pages. While you can personalize registration pages with logos and colors, features like white-label branding and custom domain support are limited to higher-tier plans.

Hubilo

Hubilo maintains consistent branding across all touchpoints. Custom domain support and white-label branding allows you to align color schemes, add sponsor banners, and control the overall webinar environment’s appearance. With Hubilo, your audience experiences a cohesive brand narrative rather than a generic webinar interface. Hubilo’s extensive customization capabilities make it a top choice for organizations seeking a unified and professional look.

Speaker & Host Experience

Goldcast

Goldcast enhances the speaker and host experience with tools that facilitate smooth presentations. This includes green rooms for pre-session preparations, allowing speakers to test their audio and video before going live. Goldcast supports up to 30 speakers on stage, including hosts and co-hosts with screen-sharing capabilities. The platform also offers virtual backgrounds and video additions, focusing on ease of use and interactive features, though it lacks some advanced camera support.

LiveStorm

LiveStorm provides a robust speaker experience with features like green rooms, AV testing, and support for up to 25 simultaneous speakers. It includes device compatibility and guest speaker invites, ensuring that presentations run smoothly. While LiveStorm offers essential tools for speakers, it does not support extensive camera options or automated simulive sessions, which may be a limitation for more complex event setups.

Hubilo

Hubilo’s speaker dashboard is designed to provide real-time feedback on attendee engagement. It shows responses to polls, questions, and discussion points. Moreover, it includes a green room/backstage feature, where you can coordinate privately before going live. This backstage area helps prevent last-minute issues. Hubilo supports up to 30 speakers on stage with seamless integration and an enhanced overall host experience.

Attendee Engagement

Goldcast

Goldcast excels in attendee engagement with its interactive tools. It includes live chat, polls, Q&A, and the ability for attendees to message hosts and panelists directly. Attendees can also add events to their calendars with CTAs, keeping them informed and engaged throughout the event lifecycle. These features make Goldcast perfect for creating highly interactive and engaging virtual events.

LiveStorm

LiveStorm offers standard engagement tools such as live chat, polls, and Q&A. It also supports reactions and emojis, enhancing interaction during webinars. While LiveStorm provides essential engagement features, it doesn’t offer as many advanced interactive tools as Hubilo. However, integrations with third-party solutions like Zapier can extend its capabilities, albeit with additional setup.

Hubilo

Hubilo goes beyond basic engagement with integrations for quizzes, language translation, and real-time participation tools. It allows clickable CTAs mid-session to drive actions like demo sign-ups or material downloads, keeping the audience actively involved. Additionally, Hubilo supports interactive features such as live chat, polls, Q&A, and embedded apps, ensuring a dynamic and engaging attendee experience.

Content and Viewing

Goldcast

Goldcast supports on-demand viewing shortly after a live session concludes, allowing participants to catch up on missed content at their convenience. While Goldcast does provide AI-driven analytics and transcript features, it does not prominently advertise an automated tool for generating shareable content clips or social media posts. Organizers looking for quick, polished highlights may need external editing software or a third‐party tool to repurpose their event recordings effectively.

LiveStorm

LiveStorm offers on-demand replays soon after an event ends, letting attendees revisit sessions whenever they choose. According to earlier comparisons, LiveStorm has been exploring AI-based analytics and content features, although its main strength remains in user-friendly replays rather than automated clip creation. Because the platform does not focus heavily on AI‐generated content, teams aiming to convert recordings into diverse marketing assets might consider adding a secondary editing or content tool.

Hubilo

Hubilo enables on-demand access to recorded sessions typically within 15–20 minutes after an event concludes. Moreover, it distinguishes itself by offering an AI-powered “Snackable Content Hub,” which automates the creation of short write-ups, social posts, and video snippets. This built-in functionality streamlines post-event marketing, allowing organizers to rapidly repurpose key highlights from the webinar without relying on separate editing platforms.

Scalability

Goldcast

Goldcast generally accommodates up to around 1,000 live attendees, positioning it well for mid-sized webinars, product demos, and community events. While it doesn’t support the highest capacities on the market, Goldcast focuses on providing a stable, interactive environment. Its toolset—spanning chat, polls, Q&A, and direct host messaging—remains responsive even as participant numbers grow, though very large conferences may require a different solution or additional service tiers.

LiveStorm

LiveStorm can handle up to 3,000 concurrent attendees in its top-tier plans, offering a suitable capacity range for mid to large-scale events. Thanks to infrastructure optimized for smooth video and real-time engagement features, LiveStorm maintains interactive tools like polls and Q&A without significant latency. This scalability makes it a viable choice for organizations seeking to expand from smaller gatherings to more substantial webinars or multi-session virtual events.

Hubilo

Hubilo stands out for its ability to accommodate extremely large audiences—up to 100,000, based on earlier reference data. With load balancing and robust backend support, Hubilo aims to deliver stable streams and interactive features under peak traffic. This capacity empowers event teams to move seamlessly from modest internal webinars to major industry summits or multi-track conferences without needing to switch platforms.

Analytics & Reporting

Goldcast

Goldcast provides comprehensive reporting on session attendance, booth engagement, chat transcripts, and poll participation. Its lead scoring framework assigns points based on demographics and behavior, helping marketing and sales teams pinpoint highly engaged prospects. Goldcast does not support CPE credits or certificate issuance, though such features may be managed through third‐party integrations or custom workflows.

LiveStorm

LiveStorm’s built-in analytics cover essential metrics like registrations, attendance rates, and engagement through polls and Q&A. Teams requiring deeper insights or advanced lead scoring often integrate LiveStorm with CRM or marketing automation tools.  LiveStorm does provide an option for issuing CPE & Certificates, useful for organizations needing to confirm participation or compliance, though the feature set may vary by plan or require additional setup.

Hubilo

Hubilo compiles granular data in the Account Intelligence Dashboard on attendee interactions, tracking everything from the number of questions asked to when users log off. Its integrated lead scoring model assigns points for various engagement actions, alerting marketing or sales teams when participants cross key thresholds. Hubilo supports CPE & certificate issuance, allowing you to acknowledge attendee achievements or offer continuing education credits, which can be beneficial for training sessions or professional development events.

Integrations & Automation

Goldcast

Goldcast integrates with a variety of popular CRM and marketing automation platforms, including Salesforce and HubSpot. It also connects with communication tools like Slack and marketing platforms like Drift, ensuring seamless data flow between event activities and organizational workflows. Additionally, Goldcast offers webhook notifications and a public API for further customization.

LiveStorm

LiveStorm’s App Marketplace connects with various CRMs, marketing automation tools, and analytics platforms. It supports essential integrations like Salesforce, HubSpot, and Marketo. But advanced marketing tasks such might require custom setups or additional applications. LiveStorm also offers API access and webhook notifications, enhancing its integration capabilities.

Hubilo

Hubilo is built to integrate seamlessly with leading CRMs (Salesforce, Microsoft Dynamics 365) and marketing automation solutions (HubSpot, Marketo). You can set up triggers like sending follow-up emails when someone attends multiple sessions, eliminating the need for multiple workarounds or costly add-ons. Hubilo’s automation-first approach is available right out of the box, providing extensive integration capabilities without the need for additional customization.

Customer Support

Goldcast

Goldcast provides responsive customer support through various channels, including email and live chat. The platform includes a comprehensive knowledge base and resources to help organizers effectively navigate its features. For larger clients or those on higher-tier plans, Goldcast may offer dedicated support channels or faster response times. Live support via chat and email is available starting 30 minutes before your event and continues throughout its duration.

LiveStorm

LiveStorm offers responsive customer support with various channels, including email and live chat, depending on your subscription plan. Higher-tier plans include VIP support, dedicated account managers, and personalized training sessions. While LiveStorm provides solid support, real-time troubleshooting may vary based on your plan and the time of your event.

Hubilo

Hubilo ensures you’re never left without assistance with 24/7 dedicated support and a customer success team. This is especially reassuring for those hosting large conferences or streaming to global audiences across multiple time zones. Hubilo’s support includes VIP onboarding, recurring training hours, session shadowing, and access to technical and video production partners. This comprehensive assistance ensures you receive help whenever needed.

Pricing

Goldcast

Goldcast offers structured plans tailored to different event complexities and organizational sizes, but there’s no free trial:

Starter: Perfect for small B2B marketing teams launching basic webinars. Features include up to 90-minute webinars, a registration page builder, automatic calendar holds, pre-recorded sessions, access to Content Lab, AI search, rooms, event analytics, and integrations with HubSpot, Salesforce, and Slack.

Pro: Designed for growing B2B marketing teams scaling their webinar programs. Includes everything in Starter, plus series events, event templates, translations and subtitles, waitlists and registration caps, cross-event and ROI analytics, integrations with Pardot, Slack, Drift, and Wistia, and a dedicated Customer Success Manager.

Premium: Suited for expanding B2B organizations with diverse event strategies. Offers everything in Pro, plus unlimited-length webinars, virtual conferences, summits, teams, booths, RTMP stream-in, and Marketo integration.

Enterprise: Tailored for large B2B organizations with sophisticated event strategies. Includes everything in Premium, plus two teams, SSO, custom domains, Eloqua integration, and custom reports.

LiveStorm

LiveStorm offers flexible pricing with unlimited licenses and events, charging only for active contacts. Their plans include:

Free: Up to 30 active contacts per month, 20 minutes per session, up to 30 live attendees, and unlimited team members. No credit card required.

Pro: $79/month (billed annually) for up to 100 active contacts, 4 hours per session, up to 100 live attendees, and includes API access, Pro features, SAML SSO, RTMP streaming, and integrations with HubSpot and Zapier.

Business: Contact sales for plans supporting over 500 active contacts per month, up to 3,000 live attendees, and additional features like VIP support, dedicated account managers, and advanced integrations.

Enterprise: Custom pricing for unlimited attendees and events, up to 12 hours per session, and premium features including advanced security, custom integrations, and dedicated support.

Hubilo

Hubilo offers tiered pricing plans designed to accommodate varying event sizes and organizational needs. Hubilo also provides a 14-day free trial. Here’s more info:

Webinar Plus: Starts at $800/month, billed annually. Ideal for hosting around one webinar a month with up to 2,000 attendees per year. Features include a 1080p Broadcasting Studio, no-code landing pages, email automation, and granular insights.

Webinar Multiply: Starts at $1,200/month, billed annually. Includes everything in Webinar Plus plus custom branding, the Snackable Content Hub (AI-based repurposing), and Account Intelligence for ABM. Best suited for 2–3 webinars per month and up to 4,000 attendees per year.

Enterprise: A custom plan for unlimited attendees and events. Adds white-labeling, custom domains, premium support, and multi-day conference capabilities, perfect for scaling beyond simple webinars.

Why Should You Choose Hubilo

Hubilo stands out with a comprehensive suite of integrated workflows, 1-click login, real-time engagement scoring, and flexible paid ticketing (including Apple Pay/Google Pay). With robust CRM integration and white-label options, it offers a powerful environment, whether running a single webinar or a series of large-scale events. Book a Free Demo Today!

It’s like magic

Why Top Global Brands Prefer Hubilo

Hubilo offers a seamless way for content teams to scale work and collaborate more closely with demand generation and growth teams to capture customer intent.

Alexandra  Krasne

Director Content Marketing + Strategy

Hubilo has been a huge upgrade for how we run our webinars. We’ve seen a massive boost in pipeline, and the engagement from both our team and attendees has been remarkable. Hubilo has really elevated our webinars, making them more interactive and impactful than we ever thought possible

Sathyanarain Muralidharan

Director of Marketing

This is great as marketers & sales teams are more interested in ABM and this has been a challenge when integrating systems. The visuals of the dashboard are clear and easy to understand.

Christina Cernauske

Revenue Operations Manage

Hubilo offers a seamless way for content teams to scale work and collaboVirtual events play an important role in business marketing but given the amount of time, resources and capital invested, it's imperative to be able to calculate the ROI of your event. That's why having a great event software partner, like Hubilo, is critical to not only producing flawless and engaging events, but proving the value of them through key performance indicators like pipeline and revenue.rate more closely with demand generation and growth teams to capture customer intent.

Gianna Gaudini

Head of Events

So many marketers are only focused on driving leads to a webinar, passing them to sales, then moving on to the next one. This tool fundamentally changes how marketers look at webinars: shifting from a lead gen mindset to driving actual pipeline.

Josh Carter

Sr Marketing Mgr, Demand Gen + Marketing Ops

The experience has been great. Webinar+ is very easy to use, and has great engagement features. We have high attendance rates, we have high viewing times - we've also had a lot of on demand views. We're really enjoying the content hub.

Claudia Oliva

Director of Growth & Events

Hubilo offers a seamless way for content teams to scale work and collaborate more closely with demand generation and growth teams to capture customer intent.

Alexandra  Krasne

Director Content Marketing + Strategy

Hubilo has been a huge upgrade for how we run our webinars. We’ve seen a massive boost in pipeline, and the engagement from both our team and attendees has been remarkable. Hubilo has really elevated our webinars, making them more interactive and impactful than we ever thought possible

Sathyanarain Muralidharan

Director of Marketing

This is great as marketers & sales teams are more interested in ABM and this has been a challenge when integrating systems. The visuals of the dashboard are clear and easy to understand.

Christina Cernauske

Revenue Operations Manage

So many marketers are only focused on driving leads to a webinar, passing them to sales, then moving on to the next one. This tool fundamentally changes how marketers look at webinars: shifting from a lead gen mindset to driving actual pipeline.

Josh Carter

Sr Marketing Mgr, Demand Gen + Marketing Ops

Hubilo offers a seamless way for content teams to scale work and collaboVirtual events play an important role in business marketing but given the amount of time, resources and capital invested, it's imperative to be able to calculate the ROI of your event. That's why having a great event software partner, like Hubilo, is critical to not only producing flawless and engaging events, but proving the value of them through key performance indicators like pipeline and revenue.rate more closely with demand generation and growth teams to capture customer intent.

Gianna Gaudini

Head of Events

The experience has been great. Webinar+ is very easy to use, and has great engagement features. We have high attendance rates, we have high viewing times - we've also had a lot of on demand views. We're really enjoying the content hub.

Claudia Oliva

Director of Growth & Events
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