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WTF Episodes

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11
The One Where We Decode Category Creation
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10
The One with a Playbook to $20Mn ARR ft. Philippe Rutten
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9
The One with Erica Maki's Webinar Masterclass
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8
The One with Beef
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7
The One with Pretty Little Marketer
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6
The One with Andy’s Ask Me Anything
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5
The One with the DED Talk
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4
The One with the Content Flywheel
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3
The One with Liquid Death's Andy Pearson
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2
The One with a Live Host
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1
The One Where It All Began
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The One Where It All Began

Episode: 1
Duration: 20:10
Date: Tue, 30 Jan, 2024
Speakers:
Blair Arbuckle
Timothy Davidson
Janesh Rahlan
Morgan Ingram
Topics:
Branding
Marketing
Creativity
Innovation
Risk-taking
Audience Engagement

In this episode, you meet our host, Blair Arbuckle, Timothy Davidson gives us all the most recent tech news updates, Janesh goes on the streets, and Morgan Ingram shows you how to build an “Avengers-like” content squad within your team.

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The One with a Live Host

Episode: 2
Duration: 30:21
Date: Tue, 20 Feb, 2024
Speakers:
Blair Arbuckle
Mark Kilens
Janesh Rahlan
Timothy Davidson
Topics:
Branding
Marketing
Creativity
Innovation
Risk-taking
Audience Engagement

In this episode, Janesh hits the streets with the new game “Real or fake company?”, Tim keeps us updated on tech news, and Mark explains what you should do instead of starting a community.

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The One with Liquid Death's Andy Pearson

Episode: 3
Duration: 33:13
Date: Tue, 26 Mar, 2024
Speakers:
Blair Arbuckle
Andy Pearson
Chelsea Castle
The Marketing Millennials
Tamara Grominsky
The Carter Kids
Topics:
Branding
Marketing
Creativity
Innovation
Risk-taking
Audience Engagement

In this episode, Blair keeps us updated on tech news, we interview Liquid Death’s Andy Pearson, The Marketing Millennials discuss product marketing with Tamara Grominsky, Chelsea Castle shares content strategy tactics, and the Carter kids explain account-based marketing.

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The One with the Content Flywheel

Episode: 4
Duration: 41:11
Date: Tue, 23 Apr, 2024
Speakers:
Blair Arbuckle
Travis Tyler
Obaid Durrani
Nasim Mirzai
Meryoli Arias
Topics:
Branding
Marketing
Creativity
Innovation
Risk-taking
Audience Engagement

In this episode, Blair keeps us updated on tech and marketing trends, Travis Tyler shares the Content Flywheel, Obaid Durrani dives into owned media, Meryoli Arias breaks down social media, and Walmart’s Nasim Mirzai applies B2C practices to B2B. 

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The One with the DED Talk

Episode: 5
Duration: 49:38
Date: Tue, 21 May, 2024
Speakers:
Blair Arbuckle
Andy Pearson
Sam Kuehnle
Christina Le
Rashel Hariri
Topics:
Branding
Marketing
Creativity
Innovation
Risk-taking
Audience Engagement

In this episode, Blair keeps us updated on tech and marketing trends, Liquid Death’s Andy Pearson condenses all of marketing to just 12 minutes, Christina Le shares her Employee Advocacy framework, Rashel Hariri gives us her 7 steps to community, and Sam Kuehnle helps differentiate between demand gen and brand. 

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The One with Andy’s Ask Me Anything

Episode: 6
Duration: 32:31
Date: Wed, 26 Jun, 2024
Speakers:
Blair Arbuckle
Andy Pearson
Topics:
Branding
Marketing
Creativity
Innovation
Risk-taking
Audience Engagement

In this episode, Liquid Death’s Andy Pearson joins live for an Ask Me Anything session (where he promises to answer almost anything). Liquid Death’s marketing tricks Blair into saying a word that's NSFW. It’s a good episode, trust us. 

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The One with Pretty Little Marketer

Episode: 7
Duration: 39:42
Date: Tue, 23 Jul, 2024
Speakers:
Blair Arbuckle
Sophie Miller
Ryan Quindlen
Topics:
Branding
Marketing
Creativity
Innovation
Risk-taking
Audience Engagement

In this episode, Blair keeps us updated on tech and marketing trends, Pretty Little Marketer’s Sophie Miller gives a LinkedIn company page masterclass, Laudable’s Ryan Quindlen shares his “No Budget Marketing” secrets, and we give away the best pillow ever (that last part wasn’t originally planned, we admit). 

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The One with Beef

Episode: 8
Duration: 33:36
Date: Tue, 20 Aug, 2024
Speakers:
Blair Arbuckle
Gabriel Gomez
Lex Winship
Topics:
Branding
Marketing
Creativity
Innovation
Risk-taking
Audience Engagement

In this episode, Blair keeps us updated on tech and marketing trends, Verizon's Gabriel Gomez talks social listening and engagement, and Loxo's Lex Winship fills us in on b2b beef, swag, and so much more.

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The One with Erica Maki's Webinar Masterclass

Episode: 9
Duration: 36:42
Date: Tue, 24 Sep, 2024
Speakers:
Shailesh Hegde
Erica Maki
Scott Brinker
Topics:
Branding
Marketing
Creativity
Innovation
Risk-taking
Audience Engagement

Here’s what we'll be covering:
1 → The latest Tech + Marketing news
2 → A 12 minute webinar masterclass ft Erica Maki
3 → A Trivia on September 24
4 → A Martech Dad Jokes segment ft Scott Brinker

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The One with a Playbook to $20Mn ARR ft. Philippe Rutten

Episode: 10
Duration: 42:08
Date: Tue, 22 Oct, 2024
Speakers:
Shailesh Hegde
Erica Maki
Scott Brinker
Topics:
Branding
Marketing
Creativity
Innovation
Risk-taking
Audience Engagement

Here’s what we'll be covering:
1 → The latest buzz in tech + marketing
2 → A 15-minute marketing playbook for companies with $5-20M ARR, ft. Philippe Ruttens, CMO of Tyk and growth strategy expert
3 → Game of Logos (yes, it’s a thing)
4 → 5 tips to help your SMEs crush public speaking, with Roger Courville, relational communication strategist from Virtual Venues

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The One Where We Decode Category Creation

Episode: 11
Duration: 46:34
Date: Tue,19 Nov, 2024
Speakers:
Shailesh Hegde
Varun Kohli
Vinda Souza
Topics:
Branding
Marketing
Creativity
Innovation
Risk-taking
Audience Engagement

Here’s what’s on deck:
1. The latest in Tech + Marketing news
2. Playbook for category creation, ft. Varun Kohli
3. Trivia Time!
4. Creating a PR Strategy for Startups, ft. Vinda SouzaShow

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