Webinars have become a key tool for marketing and event professionals. In fact,47% of B2B marketers say webinars, virtual events, and online courses deliver the best results. But in 2025, audiences expect more than just basic presentations.
Livestorm and Sequel.io are popular choices, but they may not fit every need best. Whether you need better customization, advanced engagement features, or seamless integrations, there are other platforms to consider.
This article explores the top 5 Livestorm and Sequel.io alternatives for 2025. Each platform offers unique strengths to help you create engaging and high-performing webinars.
Livestorm Overview
Livestorm is a browser-based webinar platform designed for ease of use. It helps marketing and event professionals host live, automated, and on-demand webinars without needing downloads. The platform focuses on engagement, automation, and analytics.
Key Features of Livestorm
Simple Setup: Start a webinar quickly with an intuitive interface. No software installation is required.
Engagement Tools: Use polls, Q&A, and live chat to keep attendees involved.
Analytics and Insights: Track audience behavior, attendance rates, and engagement metrics.
Integrations: Connect with CRMs, marketing automation tools, and collaboration apps.
On-Demand Webinars: Record and share webinar replays to maximize reach.
Sequel.io Overview
Sequel.io is a webinar solution built for B2B marketers. It allows you to embed live events directly on your website, keeping your audience engaged without sending them to third-party platforms.
Key Features of Sequel.io
Embedded Webinars: Host webinars directly on your website using iframe, CMS integrations, or API access.
Custom Registration: Set up personalized sign-up forms and sync attendee data with your CRM.
Live Streaming: Deliver high-quality broadcasts to an unlimited audience.
Content Hub: Offer instant replays on your site, driving traffic and conversions.
AI-Powered Content Tools: Repurpose webinar recordings into clips, blog posts, and social media content.
Data Insights: Track engagement and refine your content strategy with real-time analytics.
Factors to Consider When Choosing a Webinar Platform
Selecting the right webinar platform depends on your event goals, audience size, and the level of integration you need. Here’s a detailed breakdown of the essential factors to evaluate:
Ease of Use
A user-friendly platform saves time and reduces technical difficulties. Look for:
No-download access: Browser-based solutions make it easy for attendees to join.
Simple dashboard: Hosts and presenters should find it easy to manage events.
Quick setup: The fewer steps required, the better the user experience.
Engagement Features
Keeping your audience engaged improves retention and conversion rates. Consider:
Live chat and Q&A: Allow attendees to ask questions and interact in real time.
Polls and surveys: Gather audience feedback and measure engagement.
Reactions and hand-raising: Let participants express themselves during the session.
Breakout rooms: These are useful for smaller group discussions during large events.
Integration Capabilities
Your webinar tool should fit seamlessly into your marketing and sales stack. Look for:
CRM integrations: Sync with platforms like HubSpot, Salesforce, or Marketo.
Marketing automation compatibility: Connect with tools like Mailchimp, ActiveCampaign, or Pardot.
Calendar and scheduling sync: Ensure smooth registration through Google, Outlook, or Calendly.
Event promotion tools: Integration with LinkedIn, Facebook, and other social media platforms for easy promotion.
Customization & Branding
A fully branded experience strengthens your identity and keeps your audience on your platform. Look for:
White-labeling options: Remove third-party logos and customize event pages.
Custom registration forms: Add fields that fit your lead capture strategy.
Embed options: If keeping visitors on your website is a priority, platforms like Sequel.io offer embedded webinar capabilities.
Analytics & Reporting
Data-driven insights help you measure performance and optimize future webinars. Consider:
Attendance tracking: See how many people joined and how long they stayed.
Engagement metrics: Identify the most active participants and interactions.
Conversion tracking: Measure how webinars contribute to lead generation and sales.
Post-webinar reports: Review insights on viewer behavior, survey responses, and drop-off rates.
Scalability & Audience Capacity
Not all platforms handle large audiences efficiently. Check:
Maximum number of attendees: Some platforms limit participant capacity.
Streaming quality: High-definition video ensures a smooth viewing experience.
Latency and buffering: Test how well the platform handles high traffic.
On-Demand & Replay Features
Webinar replays can increase engagement and generate leads long after the event ends. Look for:
Automatic recording: Ensure every session is captured in high quality.
Easy replay access: Allow attendees to watch recordings on-demand.
Content repurposing tools: Some platforms provide AI-powered features to turn webinars into short clips, blog posts, or social media snippets.
Security & Compliance
Protecting your data and audience privacy is essential. Check for:
GDPR & CCPA compliance: Verify if the platform follows global privacy laws.
Access controls: Features like password protection and waiting rooms add an extra layer of security.
Pricing & Plans
Webinar software costs vary based on features, attendee limits, and integrations. Compare:
Free vs. paid plans: Some platforms offer limited free versions, while others charge per attendee.
Pay-per-event vs. subscription: Decide if you need a one-time event or a recurring webinar solution.
Hidden fees: Watch for additional costs for cloud storage, advanced analytics, or extra attendees.
Customer Support & Reliability
A webinar tool is only as good as its support system. Consider:
24/7 support availability: Live chat, email, and phone support options.
Help centre and resources: Check if they provide tutorials, FAQs, and guides.
Community forums: Some platforms have user communities that offer insights and best practices.
By carefully evaluating these factors, you can choose a webinar platform that aligns with your goals, enhances audience engagement, and supports your overall marketing strategy.
Engagement alone isn’t enough—transform it into measurable results.Hubilo’s Webinar+ helps you drive real-time audience interaction, capture valuable insights, and convert leads into sales opportunities.
Ready to elevate your webinars?Request a demo today and experience the power of data-driven virtual events!
Top 5 Livestorm and Sequel.io Webinar Alternatives for 2025
Choosing the right webinar platform is crucial for engaging audiences, generating leads, and driving conversions. If you're looking for alternatives to Livestorm and Sequel.io, you need a solution that meets your specific needs—better audience engagement, advanced analytics, or seamless CRM integration.
In this guide, we explore five powerful alternatives that offer unique benefits for marketers and event professionals.
1. Hubilo
G2 Rating:4.7/5
Hubilo is a robust webinar platform designed to maximize audience engagement and conversions. It’s ideal for businesses looking to create interactive, branded webinar experiences while seamlessly integrating with marketing and CRM tools.
Key Features
Interactive Engagement Tools: Hubilo’s Webinar+ includes features like polls, Q&A, and live chat to keep attendees actively involved.
Seamless Martech Integrations: Connects with Salesforce, HubSpot, Marketo, and Microsoft Dynamics to streamline lead tracking.
Snackable Content Hub: This feature allows you to repurpose your webinar recordings into bite-sized shareable clips that can be used for content marketing later.
Account Intelligence Dashboard: Tracks engagement at an account level, helping marketing teams focus on high-intent prospects.
Data-Driven Insights: Provides detailed analytics on attendee behavior, engagement trends, and conversion opportunities.
Custom Branding: Allows full customization of the webinar interface to match your brand identity.
Pros
Interactive features enhance attendee participation.
Easy-to-use interface with a short learning curve.
Strong CRM and marketing tool integrations.
Integrated CTAs improve lead conversion.
Cons
Pricing may be higher for small businesses.
Some users report occasional lags during high-attendance events.
Best For: Marketers and businesses prioritizing branding, engagement, and conversions.
Increase engagement and conversions with Hubilo! Get real-time insights and smarter lead tracking. Book a demo today!
2. WebinarNinja
G2 Rating:4.5/5
WebinarNinja is a user-friendly platform designed for small businesses and solopreneurs looking for a simple yet effective webinar solution. It offers a range of webinar formats, from live to automated sessions, without the need for downloads.
Key Features
All-in-One Webinar Solution: Supports live, automated, hybrid, and series webinars.
Quick Setup: No technical expertise required—set up a webinar in minutes.
Built-in Marketing Tools: Includes landing pages, email automation, and attendee tracking.
Browser-Based Access: No downloads are needed; attendees can join from any device.
Pros
Simple and intuitive interface.
Includes essential lead capture and marketing tools.
Cost-effective for small businesses and entrepreneurs.
Cons
Limited branding customization options.
Advanced analytics is only available in higher-tier plans.
Best For: Small businesses, coaches, and entrepreneurs who need a straightforward webinar platform.
3. GoTo Webinar
G2 Rating:4.5/5
GoTo Webinar is one of the most established webinar platforms, trusted by businesses for its reliability and scalability. It’s particularly suitable for enterprises hosting large virtual events.
Key Features
Stable & Reliable Performance: High-quality video and audio even for large audiences.
Event Analytics: Provides insights into attendee engagement, drop-off rates, and registration trends.
Pre-Recorded Webinars: Simulated live events allow for automated hosting.
Polls & Surveys: Helps gather audience feedback in real-time.
Pros
Trusted by enterprises for large-scale webinars.
Simple, easy-to-navigate interface.
Strong security features.
Cons
Requires software download, which may deter some attendees.
Fewer audience interaction tools compared to newer platforms.
Best For: Businesses hosting large webinars with a focus on reliability and ease of use.
BigMarker is a feature-rich webinar platform designed for enterprises and event organizers looking for high scalability and engagement. It’s known for its powerful customization and branding options.
Key Features
Custom Branding: Fully customizable landing pages, emails, and attendee experiences.
Large Audience Support: Can host up to 500,000 attendees.
Lead Scoring & Analytics: Helps marketing teams prioritize high-value leads.
Advanced Engagement Tools: Includes breakout rooms, gamification, and whiteboards.
Pros
Ideal for large-scale events and hybrid experiences.
Comprehensive branding options.
In-depth analytics for better decision-making.
Cons
Steep learning curve for new users.
No transparent pricing—users must request a quote.
Best For: Enterprises and event organizers looking for customizable, large-scale webinar solutions.
5. ON24
G2 Rating:4.6/5
ON24 is a webinar platform built for marketers who want detailed audience insights and automation capabilities. It excels in driving audience engagement and converting leads into customers.
If you’re looking for a webinar platform that does more than just host events, Hubilo Webinar+ is a strong alternative to Livestorm and Sequel.io. It is designed to help marketing and event professionals attract, engage, and convert their audience effectively.
Pre-Event Webinar Set up:
Custom Branded Event Experience: Showcase your brand at every stage of the attendee journey for stronger brand recall. Personalize every element of your landing page to reflect your brand — not the platform. Add custom banners to emails, waiting rooms, and webinar sessions, and even white-label the event URL. Everything is tailored to your brand and your audience.
Improve Attendance with Smart Email Automation: Set up your webinar and focus on promotion — Hubilo handles the rest. With ready-to-use workflows and customizable email templates, every registrant gets a calendar block, a unique magic link, and timely reminders to show up. More leads turn into attendees, with less manual work.
Integrations that Don’t Break: Hubilo offers native integrations with leading marketing automation tools like HubSpot, Marketo, Pardot, Eloqua, and more — plus CRMs like Salesforce and Microsoft Dynamics. You can also connect Slack to send real-time alerts to your sales team when high-priority attendees engage during the webinar.
During Webinar - Enhance engagement
Modern UI & HD Streaming: Today’s audiences expect a viewing experience that feels familiar and premium. Hubilo offers HD streaming in a sleek, modern interface that reflects your brand — making it feel more like watching a documentary on OTT than attending a typical webinar.
Advanced Engagement Features: Hubilo goes beyond basic polls, Q&A, and chat. Engage your audience with interactive tools like raise hand, emoji reactions, chat mentions, quizzes, leaderboards, and more. You can even bring these elements on screen to drive deeper interaction and keep energy high throughout the session.
In-Session Conversion: The best time to convert is when intent is at its peak — during the webinar. Hubilo’s Conversion Prompts and built-in Meeting Scheduler let attendees book meetings with your sales team without ever leaving the session. You can also guide viewers to the most relevant content in real time, keeping engagement high and conversions seamless.
Scalability & Live Support: Host events at scale with support you can count on. Hubilo supports up to 100,000 live attendees and 11 speakers at once. Plus, a dedicated Customer Success Manager is on standby during every live event to handle any event-related needs in real time.
Post Webinar - Amplify the ROI
Smart Content Repurposing: Turn every webinar into 20+ marketing assets under 30 mins — from a 2,000-word blog post to LinkedIn content, video snippets in multiple formats, and event summaries. You can even publish directly to LinkedIn for quick and easy distribution.
Powerful Behavioural Analytics: Hubilo tracks every interaction — clicks, reactions, chats, questions, and more — giving you a complete view of attendee behavior. See exactly when engagement peaked, where drop-offs happened, and use those insights to fine-tune content for your next webinar.
Account Intelligence & Lead Scoring: Score every interaction across the webinar journey to instantly identify your most engaged leads. Hubilo’s Account Intelligence takes it a step further — surfacing hot and warm accounts based on engagement signals across multiple webinars. Prioritize follow-ups and make your post-webinar cadences more effective.
CPE Credits & Certifications: Reward attendees with certificates of attendance or turn a webinar series into a full educational course. With built-in support for CPE credits and certifications, Hubilo makes it easy to offer real value and keep your audience coming back for more.
Why Choose Hubilo?
Hubilo isn’t just another webinar tool; it’s built to help you drive engagement, collect meaningful insights, and generate leads to boost revenue. If you need a Livestorm or Sequel.io alternative that puts audience experience and conversion first, Hubilo Webinar+ is worth considering.
Conclusion
Choosing the right webinar platform depends on your goals, audience size, and needed features. While Livestorm and Sequel.io are strong options, several alternatives offer unique capabilities that better suit your needs.
If audience engagement and data-driven insights are your priorities,Hubilo’s Webinar+ is a top choice. It provides real-time analytics, advanced lead scoring, and interactive features like gamification and networking lounges. Unlike many platforms, Hubilo focuses on turning engagement into measurable results, helping marketing and event teams drive ROI.
The right tool can enhance your virtual events and improve audience retention. Explore the options, compare features, and select a platform that aligns with your business needs.Request a demo with Hubilo today to see how it can elevate your webinars.
Sandhya Vijayan is a B2B content and product marketer who crafts stories that sell. She blends content strategy with product marketing to create messaging that drives demand, engagement, and growth in B2B SaaS. By combining the art of storytelling with the precision of product marketing, she turns complex products into compelling narratives that drive adoption and revenue. She specializes in messaging, positioning, and go-to-market strategies, ensuring the right stories reach the right audience at the right time.
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