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Choosing the right platform for your virtual events can feel like navigating a sea of options. With so many to choose from, finding the one that suits your needs might seem overwhelming. However, Sequel, ON24, and Hubilo have carved a niche as leading platforms, each offering unique features to enhance your event experience. In this comparison, we’ll break down their strengths and weaknesses to help you decide which platform aligns best with your requirements.
Below is a concise overview comparing ON24, Sequel, and Hubilo on key capabilities.
ON24 is known for its strong pre-event engagement, particularly for larger organizations using enterprise-level plans. The platform integrates well with tools like Marketo and Eloqua, allowing you to send targeted invitations and follow-ups to segmented audiences. However, for smaller businesses, many advanced features are locked behind premium packages, which might limit accessibility for those on budget-friendly plans.
Sequel simplifies pre-event engagement by allowing you to share all event details upfront, including speaker bios and session information. The platform also offers a one-click login link for easy attendee access, and it supports recurring webinars for added convenience. However, Sequel doesn’t yet allow direct messaging between attendees and hosts, which might be important for events needing more personalized pre-event interaction.
Hubilo excels in pre-event engagement, offering features like automated emails, reminders, and custom landing pages. You can seamlessly customize the attendee experience from registration through to event participation. Hubilo’s tools help you reduce no-shows and boost attendance by ensuring that attendees are well-prepared and engaged before the event even begins.
ON24 provides basic customization options like adding your logo and adjusting event descriptions. However, more intricate branding features, such as advanced layouts and custom visuals, are typically reserved for higher-tier plans. Mid-market businesses may find these options somewhat limiting if they’re looking for a fully branded experience.
Sequel offers customizable landing pages and registration forms, allowing you to personalize elements such as fonts, colors, and logos. While it doesn't offer full white-labeling, it does let you brand the virtual stage with your logo and colors to maintain a consistent look. The platform provides enough flexibility for basic customization but lacks advanced options like custom domains.
Hubilo stands out for its extensive customization options. With white-labeling, custom domains, and a variety of branding tools, you can create a fully personalized event environment. Whether it’s customizing fonts, logos, colors or creating unique URLs, Hubilo gives you complete control over your event’s appearance, making it the ideal choice for businesses that prioritize branding.
ON24 offers basic tools for speakers, such as AV testing and screen sharing. However, the platform lacks a dedicated green room and might require additional preparation for speakers, especially those not familiar with large-scale webinars. On the plus side, ON24 allows simulive (playing pre-recorded content live), providing more flexibility for hosts.
Sequel supports unlimited speakers, with attendees varying by plan. It provides a green room, AV testing, and the ability to share slides and videos. However, advanced features like multiple camera support and simulive sessions are missing, which may affect events requiring higher production values.
Hubilo offers a powerful speaker dashboard, real-time engagement tracking, and a green room for smooth coordination. It supports up to 30 speakers, which makes it ideal for multi-panel events or conferences. Hubilo's suite of tools ensures that speakers are well-prepared and able to engage effectively with attendees, making it an excellent option for larger events.
ON24 supports basic engagement features like polls, Q&A, and a resource section for downloadable content. It does offer integration with Slido for more advanced engagement, but to access breakout rooms or gamified networking, you’d likely need to opt for an enterprise-level plan.
Sequel offers live chat, polls, Q&A sessions, and reactions to keep attendees engaged during the event. It also supports breakout rooms, which help create a more interactive experience for attendees. While Sequel offers solid engagement tools, advanced gamified features are not part of its current offering.
Hubilo takes attendee engagement to the next level with features like live polls, Q&A, quizzes, and real-time language translation for global audiences. The platform also includes clickable CTAs, helping you drive specific actions during the event. Hubilo’s engagement tools are among the most comprehensive, ensuring that your attendees remain engaged and actively participating throughout the event.
ON24 offers on-demand viewing soon after a session ends, making it easy for attendees to revisit content. It also allows for the inclusion of interactive elements in recorded webinars, such as polls or resource links, encouraging post-event engagement. However, AI-driven content generation is only available on the Webex One platform, and advanced capabilities are locked behind premium licenses.
Sequel provides instant on-demand access to event recordings, allowing attendees to watch content as soon as the event concludes. The platform also supports simulive sessions, combining pre-recorded content with live interactions, which makes it easy to repurpose webinars for future use.
Hubilo ensures quick on-demand access to recorded sessions, typically within 15-20 minutes. The platform also offers the AI-powered Snackable Content Hub, which automatically generates short clips, social media posts, and blog summaries from recorded content, helping streamline your post-event marketing efforts.
ON24 accommodates up to 2,500 attendees by default, with the option to scale to larger events through premium plans. This platform is suitable for mid-sized events but may require additional customization for very large gatherings or enterprise-level events.
Sequel can host up to 500 attendees in the basic plan, but its enterprise-level plan supports up to 2 million attendees. This makes Sequel a top contender for events requiring high scalability. With unlimited speakers and flexible attendee management, Sequel is a great choice for events of any size.
Hubilo can scale to accommodate up to 100,000 attendees, making it a great option for large global events. Whether you're hosting a small webinar or a massive summit, Hubilo’s robust infrastructure ensures that your event runs smoothly, no matter the size.
ON24 offers robust analytics tools, especially for enterprise users. It provides insights into attendee behavior, engagement levels, and resource downloads. However, it doesn’t offer in-depth technical data or detailed lead scoring without the use of third-party tools. CPE credits and certificates are available, making it suitable for educational events.
Sequel offers a comprehensive analytics suite, including detailed insights on attendee behavior, engagement metrics, and participation. It also provides people analytics and custom report downloads, allowing organizers to track important metrics. However, it doesn't currently support a built-in CPE or certificate system, but it integrates well with CRM platforms for smooth data flow.
Hubilo’s analytics dashboard is among the most powerful in the industry. It offers detailed insights into attendee engagement, including time spent in sessions, questions asked, and user interactions. Hubilo’s lead scoring system helps track high-value participants, and it also supports CPE credits and certificates, making it ideal for training and certification-based events.
ON24 integrates with CRMs like Salesforce, Microsoft Dynamics, and Marketo. However, some integrations may require third-party tools like Tibco or Zapier. ON24’s integrations are solid but may not be as seamless as some of its competitors.
Sequel integrates smoothly with CRM platforms like Salesforce, Marketo, and HubSpot. While it’s not as robust as Hubilo in terms of integrations, it covers the essentials for most businesses, ensuring a cohesive data flow between your systems.
Hubilo is known for its seamless integrations with top CRMs and marketing automation tools like Salesforce, HubSpot, and Marketo. Its native integrations make it easy to sync attendee data and automate workflows, eliminating the need for complex imports or third-party tools.
ON24 offers enterprise-level support with dedicated training resources for premium clients. Smaller businesses may find that they need to upgrade to receive premium support, which may involve using knowledge bases or email for issues.
Sequel provides responsive support via chat and email during business hours (Monday-Friday, 8:00 AM to 8:00 PM ET). For customers on the Business plan, phone support is available during live events, ensuring real-time assistance when needed.
Hubilo provides 24/7 support across all plans, ensuring that you always have access to expert assistance no matter the time zone. Hubilo also offers a customer success team to ensure smooth event management and provide proactive support whenever needed.
Sequel offers a tiered pricing structure and no free plan. Here’s more information:
ON24’s pricing model is less transparent than platforms like Sequel.io or Hubilo. Instead of listing fixed monthly or annual rates, ON24 references Essentials, Standard, and Advanced packages that support different levels of webinars, virtual events, and content marketing. There’s no free trial. Key tiers typically look like this:
Hubilo’s transparent tiered pricing covers small webinars up to enterprise-scale conferences. Hubilo also offers a 14-day free trial. Here are more details:
Hubilo is the ideal platform for anyone looking to host dynamic and engaging virtual events. With its powerful customization features, interactive engagement tools, and seamless integrations, Hubilo offers everything you need to deliver a top-tier event experience. Whether you're hosting a small webinar or a large-scale conference, Hubilo can scale to meet your needs and help you achieve exceptional results.
Ready to see how Hubilo can transform your virtual events? Get a demo today and explore the platform's full potential.
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