Looking to spice up your webinars and craft virtual experiences that really connect? Webinars are now a must-have for marketers, as 85% of companies lean on them to drive leads and keep audiences engaged. That makes picking the right platform a big deal if you want your event to leave a mark.

In this post, we’ll stack up three heavy hitters in the webinar world: ON24, Webex, and Hubilo. Each brings its own strengths, from killer analytics and branding flexibility to smooth integrations and simple navigation. By the end, you’ll have a better grip on which one matches your webinar ambitions and work style.

Let’s take a deep dive into the features, user experiences, and overall performance of ON24, Webex, and Hubilo to arm you with the insights you need to make a confident, informed choice.

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Platform Overview

When it comes to picking a webinar platform, the trick is finding one that fits your team’s workflow and supports your broader goals. To get us started, here’s a detailed rundown of what ON24, Webex, and Hubilo bring to the table.

ON24

ON24 has carved out a reputation for its laser focus on lead generation and its treasure trove of analytics features. It’s a favorite among corporate trainers and marketers who want to craft interactive webinar experiences, complete with detailed data insights and a robust suite of tools to keep audiences engaged from start to finish.

Key Features:

• Engagement Tools: A lineup of interactive options like polls, surveys, downloadable resources, and more ensures attendees stay active and involved throughout the session.
• Analytics Dashboard: This feature delivers granular tracking of engagement metrics, giving you the power to refine and optimize your webinars based on real data.
• Customizable Experiences: You can tailor the webinar atmosphere with branded backgrounds, logos, and interactive elements to make it distinctly yours.
• Lead Capture: Automated tools grab prospect information during the event, setting you up to nurture those leads long after the webinar wraps up.

If your priority is harnessing data to drive lead generation and gain actionable customer insights, ON24 stands out as a powerhouse in delivering exactly that.

Webex

Webex, brought to you by Cisco, offers a secure and all-encompassing environment for online collaboration, making it a reliable choice for businesses of all sizes.

• Enterprise-Grade Security: With top-notch encryption, every conversation and interaction remains safe and protected for all participants.
• Integration with Productivity Tools: Webex syncs effortlessly with a variety of business apps, enhancing your team’s workflow and keeping everything connected.
• Scalable Solutions: Whether you’re hosting a small team meeting or a sprawling conference, Webex adapts to your needs without breaking a sweat.
• Interactive Features: Tools like file sharing, screen sharing, and real-time polling keep your audience engaged and the session dynamic.

Webex is an excellent fit for organizations that place a premium on security and crave a comprehensive set of collaboration tools within their communication platform.

Hubilo

Hubilo bursts onto the scene with vibrant, dynamic features designed to create immersive virtual events that leave a lasting impression. With a strong emphasis on real-time attendee interaction and cutting-edge analytics, it’s a go-to for marketers, event organizers, and sales teams looking to elevate engagement and unearth deep, actionable insights.

Key Features:

• Customization and Branding: Hubilo gives you the freedom to customize every corner of your event—from registration pages to virtual booths—ensuring your brand’s identity shines through in every detail.
• Account Intelligence Dashboard: This tool offers real-time insights into attendee behavior, session popularity, and overall event performance, empowering you to tweak and improve on the fly.
• Engagement Tools: Expect a full arsenal of interactive goodies, including live Q&A sessions, polls, gamification elements, and virtual networking rooms to keep attendees buzzing with excitement.
• Snackable Content Hub: Transform your webinar recordings into short, digestible clips that are perfect for sharing and extending your post-event reach.
• Conversion Prompts: Add actionable calls-to-action throughout the event to encourage attendees to take specific steps, like signing up or downloading resources.
• Lead Scoring: Prioritize your leads based on how they interact during the event, helping you focus your energy on the most promising prospects.

Hubilo is the ideal choice for anyone aiming to craft interactive, attendee-focused virtual experiences with a strong emphasis on customization, satisfaction, and real-time data.

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ON24 vs Webex vs Hubilo in Tabular Form

Here’s a side-by-side comparison of ON24, Webex, and Hubilo, zeroing in on the key features that set each apart. Whether you’re hunting for detailed analytics, standout customization options, or tools to keep your audience hooked, this table highlights their unique strengths.

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Features Comparison

Each platform shines in its own way. Let’s unpack their standout features to see how they cater to different needs.

Hubilo

• Customization and Branding: Hubilo hands you the keys to personalize every aspect of your event—think registration pages, virtual booths, backgrounds, and more—so your brand’s personality is front and center throughout the experience.
• Engagement Tools: From live Q&A and polls to gamified challenges and virtual networking lounges, Hubilo keeps attendees engaged and connected, creating a vibrant, interactive atmosphere.
• Account Intelligence Dashboard: This feature dishes out real-time data on how attendees are behaving, which sessions are hitting the mark, and how the event is performing overall—crucial intel for refining your approach.
• Snackable Content Hub: Turn your full webinar recordings into short, shareable video snippets, making it easy to repurpose content and keep the conversation going post-event.
• Conversion Prompts & Lead Scoring: Drop in clickable CTAs to spark action during the event, and rank your leads based on their engagement levels to zero in on the most promising prospects.

ON24

• Data-Driven Lead Generation: ON24 is a master at capturing detailed attendee data, offering rich analytics to help you identify high-potential leads and nurture them effectively after the event.
• Interactive Tools and Integration: With live polls, surveys, Q&A sessions, and smooth integrations with CRM and marketing automation tools, ON24 makes it easy to keep attendees engaged and follow up post-event.
• Rich Media Content Delivery: Expect a variety of content options—live streaming, on-demand videos, downloadable resources—that deliver a polished, engaging experience for your audience.

Webex

• Custom Branding: Webex lets you weave your brand into the experience with customizable colors, logos, backgrounds, and speaker profiles on the registration page, ensuring a cohesive look.
• Audience Engagement: Features like Q&A, live polling, chat, emoji reactions, and even gesture recognition keep your audience active and invested in the session.
• Breakout Sessions: Need a smaller group chat or workshop? Webex’s breakout rooms let you split off from the main event without missing a beat, which is perfect for focused discussions.

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Boost attendee engagement and create immersive experiences with Hubilo’s interactive tools. Explore how Hubilo can take your webinars to the next level today.

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Next, let’s explore how these platforms feel in action.

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User Experience Comparison

The way a platform handles can make or break your event. Here’s how ON24, Webex, and Hubilo compare when it comes to ease of use and overall experience.

• ON24: ON24 offers a data-heavy experience that’s a dream for anyone obsessed with attendee behavior and engagement metrics. Its interface is packed with power, though it might take new users a bit of time to get comfortable. If you’re after detailed reports and insights, it’s a fantastic pick.
• Webex: Webex keeps things straightforward and approachable. Whether you’re a tech guru or a total beginner, its clean design and accessible features make it easy to navigate and manage your event without frustration.
• Hubilo: Hubilo brings a lively, engaging energy to the table. Its intuitive interface is a breeze for both organizers and attendees, and its wide range of interactive tools ensures virtual events feel memorable and dynamic.

That sums up the user experience angle. Now, let’s look at who these platforms are best suited for.

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Use Cases and Suitability

Finding the right webinar platform hinges on how well it matches your event’s purpose. Here’s a breakdown of where ON24, Webex, and Hubilo shine based on your needs.

Hubilo

• Marketing Teams: Hubilo is a slam dunk for marketers hosting eye-catching events like product launches, webinars, or virtual trade shows, thanks to its bold branding options and interactive attendee features.
• Sales Teams: With lead scoring, gamification, and real-time analytics, it’s a goldmine for sales pros looking to gauge engagement and build lasting relationships with prospects.
• Event Professionals: For planners juggling a mix of virtual and hybrid events, Hubilo’s versatile customization and engagement tools make it a dream to work with.

Webex

• Corporate Teams: Webex is a natural fit for businesses needing secure, reliable webinars or training sessions, offering enterprise-grade encryption and seamless scaling for any size event.
• Educators & Trainers: Its breakout rooms and interactive features like polls and Q&A make it ideal for teaching sessions, workshops, or team-building exercises.
• All-Size Events: From intimate team meetups to large-scale conferences, Webex adapts effortlessly while keeping collaboration smooth and effective.

ON24

• Lead Generation and Marketing Teams: ON24 excels at gathering detailed participant data for lead generation, making it a top choice for teams who want to measure webinar success and track engagement closely.
• Corporate Trainers and Educators: Its robust reporting and engagement tools are perfect for organizations running training programs or educational webinars where tracking progress is a priority.
• Large-Scale Webinars: ON24 handles massive events with thousands of attendees while keeping interactivity high, making it a solid pick for enterprise-level gatherings.

With use cases covered, let’s shift gears to pricing and value.

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Pricing

Here’s the rundown on what these platforms cost.

Webex

Webex flexes with plans tied to attendee numbers:

• Basic: $675/year for 1,000 attendees.
• Webex Webinars: $47,400/year ($3,950/month) per user—up to 10,000 attendees, unlimited events, branded pages, emails, and live-to-on-demand streaming.
• Webex Events: Custom pricing for big, multi-track events with mobile apps, sponsors, and engagement extras.

ON24

ON24 keeps pricing under wraps—no free trial, but you can book a demo or chat for a custom deal. Plans include:

• Essentials: Webinar basics, event tools, integrations, and core stats.
• Standard: Adds sharper reporting, personalization, and lead automation.
• Advanced: Full package—enterprise analytics, deep customization, virtual hosting, and content hubs, with possible extras.

Hubilo

Hubilo lays out tiered plans with a 14-day free trial:

• Webinar Plus: $800/month (yearly)—one webinar monthly, 2,000 attendees/year, 1080p streaming, no-code pages, and sharp insights.
• Webinar Multiply: $1,200/month (yearly)—2–3 webinars monthly, 4,000 attendees/year, custom branding, AI-clipped content, and account stats.
• Enterprise: Custom for unlimited events, white-labeling, premium support, and multi-day capabilities.

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Conclusion

ON24, Webex, and Hubilo each shine in their own way. If you’re hunting for top-notch analytics and lead-gen power, ON24’s your guy. Need a secure, all-purpose collab tool? Webex has it locked. But if you’re after a lively, customizable platform with real-time insights, Hubilo steals the show for engagement and flexibility.

At Hubilo, we’re pros at building virtual events that click—easy to use, packed with interaction, and geared for big wins. Ready to amp up your webinars? Book a demo today and see how Hubilo can make your next event unforgettable.